24 & 25 January 2024
Paris Expo, Porte de Versailles - Hall 7.2 | Paris, France
Better Stands
Moving towards a more sustainable exhibiting experience
Better Stands at Pharmapack 2024
Working hand in hand with you and our community to achieve better quality, better safety, better time efficiency, better sustainability, and a better exhibition experience for everyone.
From Barcelona to India, China to North America, each edition of CPHI creates thousands of exhibition stands for you to meet clients face-to-face, promote your brand with eye-catching designs, and bring a taste of your company to the show floor.
We’re proud of being the place where the pharma industry makes these invaluable connections, but we’re conscious that the ‘single use’ nature of many stands leads to significant amounts of waste.
This is why we’ve introduced our Better Stands programme. We believe that by working in collaboration with our exhibitors and your appointed contractors we can eliminate the waste connected to single use, space only stands – while still delivering world-class designs that have a second life after the show closes its doors.
Why ‘Better Stands’?
Move away from single-use stands
In short, it is a move away from disposable, single-use stands – these are space only builds that are used only once. They are constructed onsite, often from poor quality material, demolished post show and sent to a landfill or burned.
Switch to reusable stands
Instead, switching to reusable stands, where all core elements are reusable. This will reduce waste and improve the ease, safety & sustainability at CPHI, leading to a better exhibitor experience – while lowering costs with a stress-free build and breakdown.
The Better Stands vision
Our vision is to eliminate all disposable stands from our events by 2030.
We know it’s an ambitious goal, and that the journey to sustainability doesn’t happen overnight! To help us get there – and help bring our exhibitors and contractors along the journey with us – we have introduced different tiers of Better Stands for space only stands.
We are recommending all space only exhibitors work towards achieving at least Bronze status in 2024, so now is the time to speak to your contractor about making the switch to a sustainable stand solution.
Reusable:
• Stand structure & walls
• Platform
• Furniture & equipment
• Lighting
• Fascia & overhead signage
• Rigged structure
• Ceiling
• Display facilities
• Graphics & decorative items
• Floor covering
All space only stands are independently verified at the end of the event to determine their individual level.
"The Better Stands Programme provides exhibitors with a range of benefits, including a sustainability focus with long-term benefits and impact, compliance assurance, cost savings, and access to innovative designs. By working with contractors that align stand design and build to Better Stands recommendations, exhibitors can benefit from the aforementioned advantages and contribute to a greener and more responsible exhibition industry."
Silvia Forroova
Director of Partnerships & Sustainability – Pharma
Benefits
Be a part of lowering CPHI’s carbon footprint
Huge opportunities for cost savings compared to disposable stands
Work with stand contractors offering readily available reusable solutions
Keep your designs and customisations – simply meet material regulations
Showcase your own commitment to sustainability
Significant waste reduction with safer, cleaner and more efficient working environments
Work with your contractor to play your part
1.
Your contractor builds your stand from reusable components used at other events
2.
Your contractor builds you a modular stand that you can store and reuse again
FAQs
Answers to some of the most common queries
We know that disposable stands create significant environmental, health and safety and wellbeing issues onsite at our events. Across Informa (CPHI’s parent company) in 2019, we saw that disposable stands/booths equated to over 80% of our total waste generated at events. Proactively addressing this practice globally, at individual events like CPHI, is key to creating a more sustainable events industry.
A non-disposable/reusable stand is constructed using materials designed to be used multiple times. For example:
• Frame and fabric
• Wood stock panels
• Aluminium modular
• Cardboard flat pack
• Exhibitor owner OR rented
• Plus many others!
There are almost endless variations of multiple use stands to suit every size and desired appearance. The cost of these stands is generally lower than for disposable stands, helping reduce outlay and provide a better long-term investment.
We aren’t just asking our exhibitors to consider sustainability – we are working hard to become a more sustainable brand. You can find out more about what we’re doing at our events here, or keep up with industry sustainability updates through CPHI Online.
Please contact [email protected] or get in touch directly with your account manager to discuss exhibiting more sustainably.
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As a part of our continued commitment to the sustainability of our event, 100% of the electricity used within Paris Expo venue is generated from a renewable origin.
To learn more about this please click here.
Our event has also been successfully accredited with the prestigious ISO 20121 Standard for Sustainable Event Management.
To learn more about this please click here.
Running Pharmapack Europe gives us lots of opportunities to improve our impacts socially, environmentally, and economically in our host city.
We want to make a difference, and here’s how we do it.